Holidays in the BC is magical, especially when snow blankets the landscape. There are plenty of things to do from Christmas concerts at the Bergen PAC in Englewood, to a tree lighting in Ridgewood, many holiday festivities abound. Until recently, many thought that this time of year is not the most optimal to sell a house. Not true grasshopper. An increasingly common trend is happening pertaining to real estate in Bergen County. Whereas years past, there was a dramatic slow-down in transactions & inventory, now we are seeing more & more houses on the market & selling at this time of year. Why is that? You may ask…
Simply put, there are a few valid reasons. Interest rates are still at historical lows. Currently, as of January 2017, interest rates are at 4.5% for a 30 yr fixed conventional.
This means money is still cheaper than at other times & people’s spending power is more.
Secondly, people who listed their home late in the yearly swing or those who didn’t find exactly what they were looking for or are new to the area, still actively remain on & in the market. That means that people who are selling during the “off season” have less competition & buyers in the market at this time are very serious about a purchase.
However you look at it, both sides are highly motivated.
So, despite the old axiom that the holidays are the off-season for real estate, insiders know that there is less competition for sellers at this time & buyers who are looking are highly motivated & could get a good deal. How does a seller leverage being listed at this time of year? Use the holidays to showcase your home in the most festive ways possible.
From outside light-scapes to beautiful indoor decor. Fresh garland in & out, fireplace & candles burning, have hot chocolate & cider served at your open houses.
The holidays are a great time to dress up your home & let prospective buyers see what it can look like, at the most wonderful time of the year!
